WHAT'S NEW ----- About The Portal To Russia ----- Email Dr. Palms
Sovetnik Pravitelstva CWA, Tovarichestvo Palmsa, Inc.
Investment Bankers. Washington, United States of America.
When your corporation advertises its presence with home pages on the
WWW, you believe those pages can be read WITHOUT COST by prospective customers
world-wide. That isn't the case in Russia. Those who connect to the internet
in Russia must pay $0.12per kilobyte for incoming and outgoing traffic
and that includes the cost of viewing your WWW pages with those great pictures
which consume 150kb and $15.00 of a Russian readers money at a crack. For
a country like Russia, with an average monthly wage of $80 that is simply
unaffordable. So scratch your exposure to this growing market unless you
consider this solution. Place a "mirror" site of your home pages
on a Russian webserver. The rates for in-country access to your web pages
on a Russian webserver are far lower than those for international traffic.
If you monitor the number of "hits" on your webpages you'll notice
an immediate difference in your Russian business. All it takes is downloading
the actual urls on the Russian webserver so that your information can be
accessed without having to reach out to your U.S. based webserver.
Remember when you pursue the inquiries generated, that Russians have
to pay $0.12 per kb for your incoming message. This amounts to incoming
collect telephone calls without the right to refuse the call. So Keep it
brief and request permission to send longer files and quote the kb. Your
courtesy will appreciated. Remember the Russian internet system subjects
Russian users to incoming "collect" calls without the opportunity
to refuse the call. Sending an unsolicited copy of the encyclopedia could
be tantamount to bankrupting the recipient in Russia.
Russian imports will top $50 billion dollars in 1996. U.S. Government
policy is fostering business. Economic assistance programs are providing
buying power to Russia and Overseas Private Investment Corporation and
The Export-Import Bank are providing foreign credit risk insurance to exporters.
Russia is becoming an important market and warrants consideration in your
export marketing strategy.
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Date last Revised: September 10, 1997